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Maptitude® On-Line Training

Introductory Maptitude: Lesson 1

Maptitude Basics

1.3 What You Can Do with Maptitude: Answer Geographic Questions
  • Locate areas of strength and weakness
  • Determine where to focus your efforts
  • Get data for specific map features
  • Find the best route for a series of visits

Combine the data that come with Maptitude with your own data to reveal strengths and weaknesses in your business. Create maps showing where customers and prospects are located, and where they’re not. Overlay these data on population and economic data to explore how the characteristics of each region affect the success of your organization.

The Info tool lets you click on a map feature and display the data associated with that map feature. More than just a graphic, a Maptitude map is you door to a storehouse of data.

Nearly everyone needs to deal with the problem of moving people and material from one location to another. The advanced capabilities of Maptitude include finding the best route between a set of stops, giving driving directions, and even helping you to decide the best order to visit the stops.