Caliper Mapping and Transportation Glossary

DEFINITION

What is GIS?

A Geographic Information System or GIS is a computer system that allows you to map, model, query, and analyze large quantities of data within a single database according to their location. GIS gives you the power to create maps, integrate information, visualize scenarios, present powerful ideas, and develop effective solutions.

GIS is a tool used by individuals and organizations, schools, governments, and businesses seeking innovative ways to solve their problems. GIS stores information about the world as a collection of layers that can be linked together by a common locational component such as latitude and longitude, a postal zip code, census tract name, or road name. These geographic references allow you to locate features on the earth's surface for analysis of patterns and trends. Dozens of map layers can be arrayed to display information about transportation networks, hydrography, population characteristics, economic activity, and political jurisdictions.

 

What can GIS do?

Estimate populations around locations on a map

Use underlying demographics to estimate populations

Locate your customers on a map

Create pin maps by address, postal code, coordinate, and more for unlimited numbers of records

Create drive-time rings around map features

Determine drive-time or distance rings at any interval

Build custom sales territories and districts

Build custom territories based on areas, proximity, or drive time and determine demographic characteristics of the territories

Create drive-time rings around map features

Identify weighted concentrations of features and over- and under-served areas

Filter features by geographic attributes

Filter features based on location and geographic attributes as well as conditional data attributes

Maptitude Mapping Software gives you all of the tools, maps, and data you need to analyze and understand how geography affects you and your business.

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