Unearth the trends and information hidden in your
data
One of the best reasons to use a GIS is to unearth and analyze the
geographic components of your data. Maptitude includes many tools that
allow you to understand trends, evaluate sites, and
define optimal routes. You can integrate census statistics with your own
data to identify geographic characteristics that impact you and your
operations. You will be amazed at how quickly you can enhance your
decision making using this easy-to-use GIS tool.
Bands (Buffers):
You can use a variety of radius mapping software tools to automatically create bands around any number of map features and
then analyze the characteristics of those areas. Find out how many
customers live within a certain distance of a store, compute the
demographic characteristics around potential store sites, analyze the
neighborhoods most affected by noise pollution from a highway, or
determine accessibility to facilities.
Districts:*
Maptitude lets you merge smaller areas into districts and compute the
attributes for each one. For example, you can group ZIP Codes or
counties together to create sales territories, land parcels to create
zoning districts, or city blocks to create school districts. Your new
zones can also overlap in as many places as required and can be
visualized using an edge-based color theme.
Areas of Influence: You can determine the areas closest to each of your facilities
by building areas of influence, then estimate the attributes within each
area to determine areas that are under- or over-served.
Density Grids and Heat Mapping:
Maptitude lets you visualize point data by transforming the points into
a regular grid. This makes it easy to identify customer concentrations,
crime hot spots, or disease outbreaks. In addition, the grid can be
weighted based on a value you choose. For example, you could analyze the
pattern of clients around a store and weight them by the cost of their
purchases, or find all commercial properties and weight them by the number of
square feet.
Surface Analysis:
With Maptitude, you can analyze and display surfaces on a
two-dimensional map or as a 3D map. You can create contour maps of
elevations and then determine the viewshed for any location, either at
ground level or at a particular height. For example, you can find areas
of weak service from a transmission tower. You can also create surfaces
that represent data values, such as measures of air pollution or radon, over a geographic region.
Trade Areas and Site Location:**
You can determine a circular service area that encompasses a set of
points. You can also choose whether to weight the center location by a
field in your point layer. For example, if you are considering
relocating a store, you can create a trade area around your customers
and weight the center by their sales volume to determine a new candidate
location.
Network Bands:
In addition to circular bands, you can create bands
that are based on distance, time, or other travel costs along streets or other lines. For example, you
could create bands based on driving distance to your stores to identify
areas that are not well served.
Routes: Maptitude identifies routes between points and generates driving
directions. When a trip involves several stops, Maptitude can even help
you decide the best order in which to visit them. Most importantly,
Maptitude lets you decide what type of route you want – the shortest,
fastest, or a route that satisfies certain restrictions you need to
consider, based on the available data. The street layer included with
Maptitude 2012 includes one-way streets and travel times allowing you
to create the most accurate routes ever in Maptitude.
Network Partitioning:
You can partition streets or other line networks into zones or
districts, so that each link is assigned to the closest or least cost
service location based on an impedance attribute such as time or
distance. For example, you can divide the streets in a city so that each
is assigned to the fire station that can provide the fastest response
time, or determine which streets are within the maximum walk distances
around elementary schools.
Desire Lines:
You can illustrate the flow of people or goods from point to point based
on values in a dataview. For example, if you had a table with the number
of customers in each ZIP Code who shop at your retail stores, you can
show the number of customers traveling to each store with desire lines.
Adjacency Tools:
With Maptitude you can identify the neighbors of an area of interest and
create bands of adjacent neighbors. Use these tools for topological
querying, exploring market expansion, planning evacuations, or tracking
disease outbreaks.
In Addition, You Can: • Measure areas and distances
• Aggregate and disaggregate attribute data
• Create areas from line features or lines from area features
• Create lines from a series of point features
• Select features by pointing, radius, polygon, condition, value,
or
location
• Generate statistics (count, sum, mean, minimum, maximum, and
standard deviation)
**Caliper Corporation's
TransCAD
software includes more in depth
territory management and site location analysis
models. TransCAD provides powerful tools for automatically
partitioning features for service territory alignment or creating
balanced districts or trade areas, and site location models that let you
evaluate the best location for one or more facilities from a set of
possible locations.
