Geodemographic Segmentation

The Maptitude Demographic Segmentation presents demographic data in a way that is easy to visualize and interpret. Using this layer, it’s easy to identify potential business or franchise locations. Geodemographic Segmentation can also help you discover a target market that you didn’t even know you had! In addition to this, you’ll be able to export qualitative demographic data for your territories and create eye-catching community maps for presentations.

Available File Formats:

Available in Caliper CDF format for use with Maptitude 2019. To learn about data availability in other GIS file formats (e.g., shapefile, KML, KMZ, GeoJSON), please contact a Caliper data expert today by emailing sales@caliper.com or by calling us at +1 617-527-4700.

Price: $300 Single User License*

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Maptitude geodemographic segmentation map


*For use with a single copy of Caliper's Maptitude mapping software. Requires Maptitude 2019 with a USA Country Package.