Maptitude Featured Map Infographic:
AADT Traffic Volume Map

Maptitude is the best mapping software for business intelligence! This Maptitude map shows Annual Average Daily Traffic (AADT) for the streets and highways included in the Caliper AADT layer. Annual average daily traffic is the total volume of vehicle traffic on a highway or road for a year divided by 365 days.

The AADT data is critical for companies that rely on daytime populations and activities, such as retailers, shopping centers, and corporate marketing departments, because traffic counts are a key factor in analyzing trends, allowing them to tailor their business to better suit their customers.

Annual average daily traffic counts are used:

  • to select a new site or facility location, evaluate a site, or design a territory
  • to determine funding for highway maintenance and improvement
  • to forecast road maintenance needs and expenditure
  • to identify the best location for your business based on traffic patterns
  • to analyze how traffic may impact store construction
  • to analyze the environmental hazards of pollution related to road transport 

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Maptitude map of U.S. annual average daily traffic 

Map: Created with Maptitude Mapping Software by Caliper, November 2017