August 2023 | 25:09
Professor Alex Arifuzzaman (Toronto Metropolitan University & Schulich School of Business) demonstrates how you can leverage the tools in Maptitude to delineate trade areas using a variety of methods. Techniques discussed include radius maps, Thiessen polygons, modified Thiessen polygons, drive-times trade areas, drive-time influence areas, and distance drapes.
Contents
0:00 - Introduction
4:08 -
Radius Bands
6:06 - Thiessen Polygons
8:08 - Improving
Thiessen Polygons
13:27 - Drive-Time Trade Areas
15:31 -
Drive-Time Influence Areas
19:09 - Distance Drapes