Free Trial Request a Demo

 Buy Now 

Free Trial



Schedule a Free Personalized Demo

Maptitude Mapping Software

Maptitude U.S. Mapping SoftwareMaptitude Australia Mapping SoftwareBrazil Mapping Software - Software de mapeamento para o BrasilMaptitude Canada Mapping SoftwareMaptitude Europe Mapping SoftwareMexico Mapping Software - Software de Mapeo para MexicoMaptitude UK Mapping Software

Maptitude: The Comprehensive Google Mapping Software Alternative

Are you searching for a powerful mapping solution that goes beyond the limitations of Google Maps? Look no further than Maptitude, the robust Geographic Information System (GIS) software packing a comprehensive suite of features for both individual and professional users.

  • Support for Google Earth and Google Maps documents (KML, KMZ)
  • Access to on-line images from Google Earth
  • Ability to export your data and maps to Google Earth and Google Earth Pro to allow interactive file sharing
  • Export maps directly to Google and Esri ArcGIS formats
Gustavo Manzato

“I have worked with Caliper products for 10 years as a transportation/urban planner and they have always fulfilled my needs. Maptitude/TransCAD software are easy to use, organized and robust: able to cope with large datasets without any problems. The user interface is very clear and easy to understand. The exchange of data and databases across several formats is also very simple and functional. The two-way direct link with Google Earth makes my projects look really interesting.”

Gustavo Manzato

 Start Mapping Now 

Maptitude map comparing population and income demographics within three miles of two sites
Map with color and chart themes illustrating demographic characteristics by Census tract in Nashville

On this page:

Why Choose Maptitude Over Google Mapping Solutions?

While Google Maps is a popular option for basic mapping needs, it lacks the advanced functionality and customization options offered by Maptitude. Here's what sets Maptitude apart:

  • Greater Data Depth: Maptitude boasts a vast library of pre-built data sets, including demographics, socioeconomic factors, and business listings. You can also integrate your own data seamlessly for deeper analysis.
  • Advanced Mapping Tools: Create thematic maps, heat maps, drive-time maps, and more to visualize your data in various ways.
  • Territorial Analysis: Plan and manage sales territories, service areas, and delivery zones with sophisticated tools for territory balancing and optimization.
  • Network Analysis: Analyze transportation networks, identify optimal routes, and solve complex logistics problems.
  • Redistricting Tools: Maptitude is the preferred choice for political boundary redistricting, used by state legislatures, political parties, and public interest groups.
  • Offline Capabilities: Access and edit your maps even when you're not connected to the internet.
  • Customization: Tailor the interface and functionality to your specific needs and workflows.
  • Cost-Effective: Maptitude offers various licensing options to fit your budget, making it a more affordable alternative to Google's advanced mapping solutions.
Sheldon Cowie

“Maptitude's ability to use my data for analysis and visualisation is phenomenal. Whenever I need to analyse my data and represent it visually I always go to Maptitude. The software is a GIS that can import, covert and export Google Earth, OpenStreetMap, Esri Shape, MapInfo, GPS, AutoCAD, Excel, Text etc. I've been using Maptitude for more than 13 years and bar TransCAD (Caliper Corporations Public Transit Modelling Solution), there is no other GIS software that delivers like this!”

Sheldon Cowie
Planning & Scheduling Consultant
Map of 5-minute drive time bands around a location in Milwaukee, Wisconsin
Map of coffee shop concentration in Los Angeles

Maptitude: Your One-Stop Solution for All Mapping Needs

Whether you're a business professional, researcher, or simply someone who wants to understand the world around you better, Maptitude has the tools you need. Here are some specific scenarios where Maptitude shines:

  • Marketing and Sales: Optimize your sales territories, target potential customers, and analyze market trends.
  • Real Estate: Identify ideal locations for new properties, assess property values, and create compelling marketing materials.
  • Delivery and Logistics: Plan efficient routes, optimize delivery schedules, and track your assets in real-time.
  • Public Policy and Planning: Make informed decisions based on data-driven insights, analyze traffic patterns, and plan for future growth.
  • Education and Research: Visualize complex data sets, create educational maps, and conduct spatial analysis.
Map of customer locations and weighted center location
Map of territories with underlying demographic segmentation

Maptitude vs. Google Maps Alternatives

Maptitude offers compelling advantages over various Google Maps alternatives:

  • Google Maps Lite™:
    While free, Google Maps Lite lacks the advanced features and data sets available in Maptitude.
  • Google Maps Engine Pro:
    Maptitude offers a more affordable and user-friendly alternative with comparable functionality.
  • Google Maps Engine Lite™:
    Maptitude provides a more comprehensive solution with offline capabilities and data integration options.
  • Google Earth Enterprise Portable Server™:
    Maptitude offers a more cost-effective and user-friendly solution for managing your own map server.
  • Google Earth Enterprise Client™:
    Maptitude provides a more affordable and feature-rich alternative for visualizing and interacting with 3D maps.
  • Google Earth API™:
    Maptitude offers a more comprehensive set of tools for customizing and integrating map data into your applications.
Nick Nicholas

“The package offers ease of use, an extensive range of functions & capabilities & a wealth of data. In fact, if I purchased the data separately, from any of multiple sources, the costs for data & restructuring would be over $20000.”

Nick Nicholas

 Start Mapping Now 

Dive Deeper: Maptitude vs. Google Maps Alternatives

Let's delve deeper into the specific advantages Maptitude offers compared to various Google Maps alternatives:

Maptitude vs. Google Maps Lite:

  • Advanced Features: While Google Maps Lite provides basic map functionalities, Maptitude offers a wealth of advanced tools for:
    • Data Analysis: Analyze your own data alongside pre-built datasets for deeper insights.
    • Cartographic Design: Create custom maps with advanced features like thematic maps and heat maps.
    • Network Analysis: Optimize transportation networks and solve complex logistics problems.
    • Territorial Analysis: Plan and manage territories, analyze customer distribution, and optimize sales routes.
  • Data Sets: Google Maps Lite's data is limited, while Maptitude provides access to a vast library of pre-built data sets, including:
    • Demographics: Analyze population trends, income levels, and educational attainment.
    • Business Listings: Identify potential customers and competitors in your target area.
    • Socioeconomic Data: Understand the social and economic landscape of your region.

Maptitude vs. Google Maps Engine Pro:

  • Cost-Effectiveness: Maptitude offers a more affordable licensing model compared to Google Maps Engine Pro, making it accessible for businesses of all sizes.
  • User-Friendliness: Maptitude boasts a user-friendly interface that is easier to learn and navigate than Google Maps Engine Pro.
  • Offline Capabilities: Work with your maps even when disconnected from the internet, unlike Google Maps Engine Pro which requires an internet connection.
  • Customization: Maptitude allows for extensive customization of the interface, map elements, and data visualization options, giving you greater control over your mapping experience.

Maptitude vs. Google Maps Engine Lite:

  • Offline Capabilities: Access and edit your maps offline, providing greater flexibility and independence compared to Google Maps Engine Lite.
  • Data Integration: Seamlessly integrate your own data with Maptitude for a more comprehensive and customized analysis.
  • Advanced Features: Maptitude offers a wider range of advanced features, including drive-time analysis, territory management, and network optimization.

Maptitude vs. Google Earth Enterprise Portable Server:

  • Cost-Effectiveness: Manage your own map server with Maptitude at a significantly lower cost than Google Earth Enterprise Portable Server.
  • User-Friendliness: The intuitive interface of Maptitude makes it easier to set up and manage your map server compared to Google Earth Enterprise Portable Server.
  • Flexibility: Maptitude offers greater flexibility in terms of data storage, user access, and customization options.

Maptitude vs. Google Earth Enterprise Client:

  • Affordability: Access and interact with 3D maps for a fraction of the cost compared to Google Earth Enterprise Client.
  • Feature-Rich: Maptitude offers a richer set of features for 3D visualization, including terrain analysis, fly-throughs, and interactive data exploration.
  • Offline Capabilities: Explore 3D maps offline without relying on an internet connection, unlike Google Earth Enterprise Client.

Maptitude vs. Google Earth API:

  • Customizable Integration: Maptitude offers a more robust set of tools for customizing and integrating map data into your applications, allowing for deeper integration and tailored user experiences.
  • Data Options: Access and integrate the extensive data library of Maptitude alongside your own data for richer visualizations and analysis within your applications.
  • Offline Capabilities: Develop applications that can access and display map data even when offline, providing greater flexibility and reliability.

Start Your Free Trial Today!

Ready to experience the power of Maptitude? Sign up for a free trial today and discover how this versatile software can help you unlock the hidden potential of your data.

 Start Mapping Now 

Related Articles