Tag: Geographic-analysis

Geographic Analysis Archives - Maptitude Learning Portal

Geographic Analysis

Maptitude Learning Portal articles tagged with Geographic Analysis

How Do I Calculate Market Share for Three or More Brands?

You can calculate market share for three or more brands by using sales mapping software. You can create a multiple brand Market Share analysis using the Huff Gravity model to compare three or more sets of competing locations by any area (ZIP codes, Counties, etc.). The analysis will estimate the market share for all sets of …

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