Maptitude Learning Portal articles tagged with Color Theme
You can perform Spatial Segmentation Analysis by using GIS mapping software and geodemographics. Spatial segmentation analysis is a powerful method for businesses to gain actionable insights into their markets by combining demographic and psychographic data with advanced geoanalytics tools. Using software like Maptitude and its segmentation tools, companies can uncover hidden patterns in large datasets …
You can calculate market share for three or more brands by using sales mapping software. You can create a multiple brand Market Share analysis using the Huff Gravity model to compare three or more sets of competing locations by any area (postal/ZIP codes, political/administrative/territory boundaries, etc.). The analysis will estimate the market share for all sets …
How Do I Calculate Market Share for Three or More Brands? Read More »
You can get a count of intersections by grid cell using Maptitude GIS software. Step-by-step tutorial on getting counts of intersections in a grid.
To conduct market research, you can use Maptitude market research mapping software. Step-by-step tutorial on Maptitude tools for market research.
You can map a franchise territory using Maptitude franchise mapping software. Step-by-step guide on creating franchise territories.
You can use Maptitude business mapping software to identify the best intersections for your new site location. Step-by-step instructions on analyzing the best intersection for your location.
You can change label styles in your demographic thematic map with Maptitude demographic mapping software. Step-by-step guide to show thematic maps at the same time as labels for only your areas of interest.
You can make maps that are more colorblind friendly by using size, color or pattern themes. These style or symbology adjustments make use of relative changes in shading or sizing to create differences that don’t rely just on color. Creating colorblind-friendly maps can help ensure that anyone can easily interpret the story that your map …
How to make maps more colorblind-friendly using size, color and pattern themes? Read More »
You can show more than one data field as labels with data mapping software. Step-by-step guide on adding more than one data field as a label.
An analysis of the rising costs of the housing market using census building permit data and how you can map this data yourself.
