Tag: Color-theme

Color Theme Archives - Maptitude Learning Portal

Color Theme

Maptitude Learning Portal articles tagged with Color Theme

How Do I Calculate Market Share for Three or More Brands?

You can calculate market share for three or more brands by using sales mapping software. You can create a multiple brand Market Share analysis using the Huff Gravity model to compare three or more sets of competing locations by any area (postal/ZIP codes, political/administrative/territory boundaries, etc.). The analysis will estimate the market share for all sets …

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How to make maps more colorblind-friendly using size, color and pattern themes?

You can make maps that are more colorblind friendly by using size, color or pattern themes. These style or symbology adjustments make use of relative changes in shading or sizing to create differences that don’t rely just on color. Creating colorblind-friendly maps can help ensure that anyone can easily interpret the story that your map …

How to make maps more colorblind-friendly using size, color and pattern themes? Read More »

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